Maximize your inbound marketing! Dive into the definitive guide to hiring HubSpot developers, crafting strategies that attract, engage, and convert.
Searching for the right developer to join a team requires more than simply putting up a “now hiring” sign. From the type of developer the company needs to the certifications the right candidate should have, there are several aspects to consider if you need to hire a HubSpot developer .
There are a wide variety of resources available to help hire HubSpot developers . First, there is the option to contact HubSpot-certified agencies. Using platforms like Upwork or Fiverr is also a great way to find suitable candidates. They allow employers to hire HubSpot developers for short-term projects or one-off work while having greater control over their budget. Recruiters can use smaller projects as tests to determine whether a potential candidate is suitable for a long-term contract.
What does a HubSpot developer do?
A HubSpot developer's main responsibility is to design and create websites. HubSpot certified developers have passed specific exams that prove they can work with HubSpot's API, CRM, and CMS.
HubSpot developers must have the ability to perform a wide variety of tasks, including creating websites, microsites, and emails, developing full-stack web applications, performing website testing during development, and developing front-end code . They also create custom applications and regulate API integrations between different systems.
What coding language does HubSpot use?
In addition to the basics of web development like HTML, CSS, and JavaScript, HubSpot developers also know how to work with HubL, the HubSpot markup language used in the HubSpot CMS.
HubL (pronounced “Hubble”) is an extension to Jinjava , which is a Jinja-based templating engine. HubL doesn't support many Jinja features and has a considerable amount of HubSpot-exclusive markup.
HubSpot Developer Hiring Guide
Hiring the right HubSpot developer depends on several factors, specifically the length of time the company plans to work with the developer, the company structure, and the needs of the project or company. Companies should have a good sense of not only the technical skills of the potential hire, but also their communication and ability to work as a team.
Hiring HubSpot Developers for Your Project
The most popular job boards like Indeed and Monster are always a good place to start looking for a HubSpot developer. LinkedIn is also a huge asset as it is an extremely popular app among professionals.
However, unlike outsourcing or staff augmentation, these direct hiring sites require employers to do all of the recruiting work themselves. From creating a job description to analyzing all candidate profiles and narrowing the selection, they must oversee the entire process, which is time-consuming.
Forum sites like Reddit, Slack communities, Discord, and even HubSpot development forums are great ways to find the right developer. These places are a little less formal than job boards, but they tend to bring together professionals who are much more dedicated and interested in the area.
Companies that don't have the time to go through a thorough recruitment process can try partnering with an outsourcing provider, as mentioned above. They are responsible for attracting, hiring, training, and retaining development team members. This hiring process is much less time-consuming and stressful for the company.
Job description
An example of a job description or job advertisement is as follows:
We're looking for an experienced and responsible HubSpot developer to join our fast-paced development team. The ideal candidate has expert-level experience developing landing pages and websites on the HubSpot CMS and has strong skills with HubL, CSS, JavaScript, custom templates, and HubSpot objects.
The right developer for the job communicates well in a team atmosphere while always striving for excellence in their work.
Responsibilities
The main responsibilities of a HubSpot developer depend on the needs of the hiring company. Since different developers may specialize in different processes, it's a good idea to clarify the type of responsibilities the developer will have if hired. Depending on whether the company needs a developer to create apps, build custom integrations, provide CRM access, or build websites/landing pages, they should list key responsibilities in the job description posting. Some of these may include:
- Website development on HubSpot CMS
- Implementing HubL
- Creating Effective Themes and Plugins
- Testing website performance and availability
Skills and qualifications
This section of the job description also depends on the type of developer the company is looking for. Different professionals and roles require different types of skills and qualifications. Here are some examples of the most common HubSpot developer requirements: Depending on whether the company needs a developer to create apps, build custom integrations, provide CRM access, or build websites/landing pages, they should list key responsibilities in the posting. job description. Some of these may include:
- Understanding HTML5, CSS3, JavaScript, Fetch API and JS plugins
- Experience in building websites and/or web applications
- Knowledge of creating a website on HubSpot COS/CMS Hub
- Mastery of basic debugging tools
- Bachelor's degree in software engineering or equivalent professional experience
Interview Questions
The final step between reviewing applications and hiring a HubSpot developer is the interview. This step is very important because it allows the hiring company to have access to relevant information that it cannot evaluate when reading an application.
Through an interview, the hiring agent or company has the ability to assess how the potential employee communicates, whether they fit into the company culture and whether they would be capable of performing the tasks in question. Therefore, it is very important to ask the right questions.
Interviews should also be a good mix of general and specific developmental questions. General development questions assess how comfortable the candidate is with their general development skills, while specific questions should focus on HubSpot knowledge.
Here are some general questions for a HubSpot developer interview:
Do you prefer to use existing HubSpot themes or create sites from scratch?
A solid theme with good coding is a great way to get websites up and running in a relatively quick amount of time. However, if you are working with a super customized design or strict branding guidelines, a custom website may be the best idea.
What do you think about using HubSpot's modular development approach?
HubSpot launched the concept of Modular Development as a variant of component-based software engineering. These reusable modules or components work with HubSpot templates to allow developers to easily add items to web pages in a drag-and-drop format. This makes creating a website much simpler as it reduces the client's dependency on your web development team, allowing them to create their own simplistic websites. This is a super easy way to build websites, and Modular Development is great for new developers. However, it doesn't always work with custom customer requests and so on.
Source: BairesDev